As President of Marketing for The Walt Disney Studios, Ricky Strauss oversees the Studios' global marketing strategy encompassing creative, media, digital, promotions, publicity, research and synergy across all distribution channels for motion pictures released under the Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios and Lucasfilm banners. Blockbuster films that Disney has delivered under Strauss' tenure include Star Wars: The Force Awakens, for which Strauss was named Marketer of the Year by AdvertisingAge; Rogue One: A Star Wars Story; Marvel's The Avengers, Captain America: Civil War, and Guardians of the Galaxy; Disney's The Jungle Book, Cinderella, Maleficent, and Beauty and the Beast; Walt Disney Animation Studios' Frozen, Zootopia, and Moana; and Disney•Pixar's Finding Dory and Inside Out.
A 25-year entertainment industry veteran, Strauss joined Disney in January 2012 after seven years as President of Participant Media, where he oversaw the company’s marketing, production, and acquisition for a broad range of socially relevant and commercially viable films, television programming and publishing efforts. Among the acclaimed films that Participant produced under Strauss’ tenure are the 2011 Academy Award®-winning blockbuster The Help, Contagion, Good Night and Good Luck, Syriana, The Kite Runner, The Visitor, the Academy Award®-winning documentaries An Inconvenient Truth and The Cove, Waiting for “Superman”, and PAGE ONE: Inside the New York Times.
Prior to joining Participant, Strauss founded Sony-based Ricochet Entertainment, where he executive-produced the Cameron Diaz film The Sweetest Thing, among other projects. He previously spent 16 years at Sony, where he served as a senior marketing executive (Columbia/TriStar Pictures) and later as Senior Vice President of Production.
Strauss attended the University of Vermont, graduating Phi Beta Kappa (cum laude) with a Bachelor of Arts in English and theater.