October 19th is shaping up to be a pretty great day for Plain White T's and their fans: that date will see the group celebrate the release of highly anticipated new album "Wonders of the Younger" (Hollywood Records).
Lead single "Rhythm of Love" has just broken into the Top 20 and is quickly moving up the charts. The song's companion video, directed by the band's long time videographer Mike Venezia ("1,2,3,4") and shot on the beach in Ventura, CA, is currently in Gung Ho rotation on VH1 and spinning on MTVu and MTV Hits. You can watch the video here: http://www.youtube.com/watch?v=JWiwuiT58Yc
Plain White T's frontman Tom Higgenson describes the Ian Kirkpatrick-produced Wonders of the Younger as a collection of songs designed to evoke the feeling of awe and the yearning for adventure remembered from youth.
"It's still very much a Plain White T's album," says Higginson. "The songs are sincere and melodic, no matter what the subject matter. We want to create an experience that takes our fans to an unexpected place while still giving them songs to sing along to."
As Higgenson points out, the band is in a different place than the one that prompted hits like the twice-Grammy nominated "Hey There Delilah" and "1-2-3-4" (two songs that combined for over 5 million digital downloads) and though there's still plenty of room in their world for romantic pop, such as first single "Rhythm of Love" penned and sung by guitarist Tim Lopez (the brightly melodic tune was inspired by a bittersweet romance) they're also branching into some adventurous new territory. It was during a performance of Cirque du Soleil's "O" he caught during a Vegas visit that the idea for the new set first took shape. "It just woke something up in me – this wonder," the singer/guitarist/songwriter recalls. "It was dark yet nostalgic. I thought, I want to make an album that gives people this feeling."
Fans who've heard "Welcome to Mystery," the band's contribution to the Almost Alice compilation that accompanied Tim Burton's 3D blockbuster Alice in Wonderland, will have an inkling of where the T's are headed. The track's playfully mysterious vibe, sonic grandeur and expansive sense of possibility, Higgenson says, are the essence of the new set's approach. It will appear on Wonders… as well. "We've been fans of Tim Burton's since 'Beetlejuice,' so just being associated with the movie was amazing," he elaborates. "It also offered us the opportunity to give people a taste of what we're doing now."
"Welcome to Mystery" was produced by Kirkpatrick, with whom Higgenson had collaborated on various projects over the years. "Ian is just getting established and we had the creative freedom to choose a producer," Higgenson says. "After hearing 'Mystery,' the label really got it and agreed it was a good fit. He has a unique way of manipulating sounds and has become an ideal collaborator for this album."
"We're focused on writing great songs that resonate with what the band has become. If you listen to it in your car or on headphones, we want it to feel like a big, flowing rollercoaster ride – where you never quite know what's coming next."